About this Item

Title
Samsara
Contributor Names
Dorta, Alexander (Creator, Designer)
Nicosia, Joan (Thesis advisor)
Date
2025
Description
Course: PK 418 Experiential Brand Design Studio
Semester: Fall 2024, Semester 7
Professor: Joan Nicosia
Type
Still Image
Related Materials
Website
Rights
In Copyright
The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].
Identifier
FIT Repository ID: pk_000259
Abstract
In the heart of Japan, Sake and culture are a big part of Japan. Sake has been around for hundreds of years and is very iconic within Tokyo and the world. Samsara represents the endless cycle of life and death and we at Samsara want to offer up a new type of drink. With our new flavor profiles, we plan on offering our customers a new taste of Japanese culture, enjoy.
Packaging Genre: Food and Beverage
Packaging Structure: Bottle, Set-up/Rigid box
Artist's Statement:
Like a new airline breaking into the market, I like to stand out from everything else that exists. This is how I go into any project that I work on, standing out is the major goal for any designer's work and if it looks the same as everything else, how will anyone know who you are? I carry the creative processes that I have learned all the way from High School eons ago and bring them to today to help make my work look modern, clean and unique. We all want to stand out, and that is what I feel like I bring to the table when it comes to the many projects that I have done.
Format
This project was printed two different ways; For the box, it was printed on a glossy heavier paper with a gold foil used for some of the highlights. For the bottle, the labels were printed and cut out on a thicker paper and then placed on the bottles.
Medium
Paper (fiber product)
Foil (metal by form)
Bottles
Boxes (containers)

Citation

Dorta, A. (2025). Samsara. FIT Institutional Repository. https://institutionalrepository.fitnyc.edu/item/659999
Dorta, Alexander. Samsara. 2025. FIT Digital Repository, https://institutionalrepository.fitnyc.edu/item/659999
Dorta, Alexander. "Samsara." FIT Digital Repository, 2025. https://institutionalrepository.fitnyc.edu/item/659999