About this Item

Title
Vortex
Contributor Names
Dorta, Alexander (Creator, Designer)
Krasovec, Sandra A. (Thesis advisor)
Date
2025
Description
Course: PK 463 Professional Practice
Semester: Spring 2025, Semester 8
Professor: Sandra Krasovec
Type
Still Image
Related Materials
Website
Rights
In Copyright
The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].
Identifier
FIT Repository ID: pk_000258
Abstract
When it comes to bowling, the ball is the number one priority. Depending on the certain lane conditions, some balls will hook more than others. Vortex is a bowling ball brand that combines new technology for young and experienced bowlers whoi are lookign for an easy choice when on the lanes.
Packaging Structure: Set-up/Rigid box
Artist's Statement:
Like a new airline breaking into the market, I like to stand out from everything else that exists. This is how I go into any project that I work on, standing out is the major goal for any designer's work and if it looks the same as everything else, how will anyone know who you are? I carry the creative processes that I have learned all the way from High School eons ago and bring them to today to help make my work look modern, clean and unique. We all want to stand out, and that is what I feel like I bring to the table when it comes to the many projects that I have done.
Format
This project was printed in two parts cause of its massive size. It was printed on a matted paper then placed on a sticky sheet. The sticky sheet was then placed on a cardboard sheet before being cut out and put together.
Medium
Paper (fiber product)
Boxes (containers)

Citation

Dorta, A. (2025). Vortex. FIT Institutional Repository. https://institutionalrepository.fitnyc.edu/item/659990
Dorta, Alexander. Vortex. 2025. FIT Digital Repository, https://institutionalrepository.fitnyc.edu/item/659990
Dorta, Alexander. "Vortex." FIT Digital Repository, 2025. https://institutionalrepository.fitnyc.edu/item/659990