Xocolatl

Adriana Torres-Moran

Packaging Design

About this Item

Title

Xocolatl

Contributor Names

Torres-Moran, Adriana (Creator, Designer)

Krasovec, Sandra A. (Thesis advisor)

Date

2025

Description

Course: PK 427 Designers Portfolio

Semester: Spring 2025, Semester 8

Professor: Sandra Krasovec

Type

Still Image

Related Materials

Website

Instagram

Rights

In Copyright

The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].

Identifier

FIT Repository ID: pk_000251

Abstract

Xocolatl revives the spirit of pre-Hispanic Mexico, blending authentic chocolate flavors with a dedication to cultural preservation.

Packaging Genre: Food and Beverage

Packaging Structure: Folding carton

Artist's Statement:

Growing up in my dad's photography studio, I learned at eight years old that every image tells a story. Now, I help brands tell theirs.
That childhood obsession with visual storytelling never faded. As a New York-based brand and packaging designer, I use that same eye for composition, symbolism, and focal points to help brands communicate with intention. My approach centers on problem-solving, grounded in research and meticulous attention to detail, aligning strategy and creativity. This foundation in strategy-driven narratives shapes every decision I make, turning insights into consumer action.
Through my journey, I've learned cameras capture moments, but design ignites movements.

Format

Adobe Illustrator, printed cardstock, custom die-cut for tapered panels

Medium

Graphics software

Adobe Illustrator (Computer file)

Card stock

Cartons (containers)

Is Part Of