About this Item

Title
ARCA
Contributor Names
White, Leah (Creator, Designer)
Vella, Vincenzo (Thesis advisor)
Date
2025
Summary/Artist Statement
Leah White is a graphic designer who believes creativity should feel like play. She experiments with color, form, and motion, often creating by pushing buttons and chasing happy accidents until something vibrant and unexpected appears. Her designs are fast, energized, and electric. They don't just ask for attention — they demand it. Also a musician, poet, and photographer, Leah brings a free-spirited, multidisciplinary energy to everything she touches.
Have we become too conscious? Too self-aware? Like machines, we run on code, programmed to believe we are unique, invincible, in control. Yet we are evolving beyond natural law, sustained by artificial constructs instead of our biological roots. ARCA reflects this—a brand built to archive the last traces of sentience in a future where we've caused our own extinction. But perhaps, real freedom comes when we reject our programming and leave no record at all.
Graphic Design Type: Book, Packaging, Motion Video
Type
Still Image
Moving Image
Books
Packaging
Video recordings (physical artifacts)
Medium
Digital Print on Cardstock, Plastic Packaging, Foil Material, Motion Graphics
Medium (Terms)
Digital prints
Card stock
Plastic (material)
Foil (metal by form)
Graphics software
Course/Degree Information
Program/Degree: Graphic Design BFA
Course: GD 492 Senior Thesis Project
Semester: Spring 2025, Semester 8
Professor: Vincenzo Vella
Related Materials
Instagram
Website
Rights
In Copyright
The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].
Identifier
FIT Repository ID: gd_000222

Citation

White, L. (2025). ARCA. FIT Institutional Repository. https://institutionalrepository.fitnyc.edu/item/632514
White, Leah. ARCA. 2025. FIT Digital Repository, https://institutionalrepository.fitnyc.edu/item/632514
White, Leah. "ARCA." FIT Digital Repository, 2025. https://institutionalrepository.fitnyc.edu/item/632514