Vera AI
Sagdiana Rakhimova
Advertising and Digital Design
About this Item
- Title
- Vera AI
- Date
- 2025
- Summary/Artist Statement
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With the evolving state of AI technology, the line between reality and deception continues to blur, putting trust, safety, and the most vulnerable at risk. Apple introduces Vera AI, a cross-device detection assistant that protects users from digital manipulation. Integrated across all Apple devices, Vera provides real-time alerts that help users recognize AI-generated content.
To launch the product, Apple partners with CNN to air a fabricated news stunt demonstrating how quickly deception can spread, and unveils the Reality Check Lab pop-up, a three part immersive exhibition. - Advertising Genre: Video Case Study
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Artist's Statement: Hi! I’m Sagdiana Rakhimova, an undergraduate student at the Fashion Institute of Technology, majoring in Digital Design & Advertising and minoring in Creative Technology. My focus lies in developing skills across branding, UX/UI, and motion graphics design.
Art has always been one of my greatest passions. One of my favorite places to visit is the Metropolitan Museum of Art, where I can spend hours exploring the pieces and history on display. Often when I visit, I like to bring my sketchbook along and draw my rendition of the pieces that catch my eye.
Creativity has always been more than just self-expression to me - it’s an opportunity for growth. I’m that person who sits on the subway mentally redesigning the posters, always trying to elevate the experience that they provide. Inspiration is everywhere, be it the way light hits a building or an eye-catching design I come across on social media. Constantly exploring, sketching, and dreaming up new ideas, creativity flows through all aspects of my life.
My experiences exploring these creative outlets eventually led me to discover my passion for digital design. I was captivated by the power of visual storytelling and the endless possibilities that digital media offers. As a creative individual with an eye for aesthetics, I find joy in transforming creative strategies into impactful experiences and I constantly aim to expand my skills and knowledge in various creative disciplines. Designs with purpose and impact are my goals, along with the everlasting drive to become a better designer every day. - Course/Degree Information
- Program/Degree: Advertising and Digital Art BFA
- Course: AD 498-601 Purpose Driven Project
- Semester: Spring 2025, Semester 8
- Professor: Michael Gambino
- Rights
- In Copyright
- The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].
- Identifier
- FIT Repository ID: ad_000197
Citation
Rakhimova, S. (2025). Vera AI. FIT Institutional Repository. https://institutionalrepository.fitnyc.edu/item/631370
Rakhimova, Sagdiana. Vera AI. 2025. FIT Institutional Repository, https://institutionalrepository.fitnyc.edu/item/631370
Rakhimova, Sagdiana. "Vera AI." FIT Institutional Repository, 2025. https://institutionalrepository.fitnyc.edu/item/631370