Music Gluttony, Spotify

Diego Moquete
Advertising and Digital Design

About this Item

Title
Music Gluttony, Spotify
Contributor Names
Moquete, Diego (Creator, Designer)
Zizila, Nicole (Thesis advisor)
Date
2025
Summary/Artist Statement
Music is powerful. It has so much influence, that can also cause rumination, frustration, and anxiety. But, people just don’t know. Spotify aims to spread awareness and encourage music lovers to be mindful of what they listen to, a small action that is life-changing. 

Introducing “Music Gluttony”, an integrated campaign that compares and associates music consumption to food consumption. Emphasizing that, just like food,  we consume, digest, and are shaped by music.

Within the app, Spotify Mood Ring shows users what AI believes their mood is based on the music they've listened to throughout the day. A fun and intuitive way to keep users mindful of what they're consuming. 

Through digital posters and billboards, we’re inviting New Yorkers to scan, drop a song, and experience how AI is moved by their music. The AI visualizes and displays the emotions behind the song — live, in real time.
Advertising Genre: Digital, Advertising Campaign, Digital Product, Purpose Driven Project
Type
Still Image
Moving Image
Commercial art
Medium (Terms)
Graphics software
Adobe Photoshop
Adobe Illustrator (Computer file)
Adobe After Effects
Figma (Electronic resource)
Course/Degree Information
Program/Degree: Advertising and Digital Art BFA
Course: AD 498 Purpose-Driven Project
Semester: Spring 2025, Semester 8
Professor: Nicole Zizila
Related Materials
Website
Instagram
Rights
In Copyright
The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].
Identifier
FIT Repository ID: ad_000194

Citation

Moquete, D. (2025). Music Gluttony, Spotify. FIT Institutional Repository. https://institutionalrepository.fitnyc.edu/item/631338
Moquete, Diego. Music Gluttony, Spotify. 2025. FIT Institutional Repository, https://institutionalrepository.fitnyc.edu/item/631338
Moquete, Diego. "Music Gluttony, Spotify." FIT Institutional Repository, 2025. https://institutionalrepository.fitnyc.edu/item/631338