The Gallerization of the Museum Model
Chelsea Burgess
Art Market Studies
About this Item
- Title
- The Gallerization of the Museum Model
- Contributor Names
-
Burgess, Chelsea (Author)
-
Melton, Paul (Thesis advisor)
-
Fashion Institute of Technology, State University of New York. Art Market Studies (Degree granting institution)
- Date
- 2023
- Degree Information
- M.A. Fashion Institute of Technology, State University of New York, 2023
- Department: Art Market Studies
- Advisors: Melton, Paul
- Abstract
- In the post-pandemic age, technology has grown significantly to create an impact on the art world. Whether it is planning an immersive art experience, hosting exhibitions and selling art in decentralized spaces, art organizations such as museums and galleries have begun to incorporate the use of technology as part of their program as an additional strategy to increase audience engagement and traffic even when they are not physically present. This thesis compares a case study (Part 1) and a business plan (Part 2), with the purpose of investigating the actual performance of the technology in art. I will apply the case study of the collaboration between The Mill and Tate Britain to my business of creative marketing studio with a focus on marketing and design through cutting-edge technology.
- Subject
- Art--History
- Association of Art Museum Directors
- COVID-19 (Disease)
- Museums
- Museums--Deaccessioning
- Rights
- In Copyright
- The copyright for this work is held by its author/creator(s). Usage of this material beyond what is permitted by copyright law must first be cleared with the rights-holder(s). This work has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for this work and have any objections to this work being made available online, please notify us immediately at [email protected].
- This item must not be sold to any third party vendors.
- Identifier
- FIT Repository ID: etd_000929
- ISBN: 9798379504779
- pqdiss: 30310966
- Language
- English
- Publisher
- Ann Arbor : ProQuest Dissertations & Theses
Citation
Burgess, C. (2023). The Gallerization of the Museum Model [Master's thesis, Fashion Institute of Technology, State University of New York]. FIT Institutional Repository. https://institutionalrepository.fitnyc.edu/item/120750
Burgess, Chelsea. The Gallerization of the Museum Model. 2023. Fashion Institute of Technology, State University of New York, Master's thesis. FIT Digital Repository, https://institutionalrepository.fitnyc.edu/item/120750
Burgess, Chelsea. "The Gallerization of the Museum Model." Master's thesis, Fashion Institute of Technology, State University of New York, 2023. https://institutionalrepository.fitnyc.edu/item/120750